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Description
The project proposal includes improving the conditions and quality of presentation of the rich cultural heritage of the Municipality of Plovdiv by renovating and applying interactive methods in 7 cultural sites such as museums, galleries and one library. The project activities will create a wider interest in the cultural heritage by generating new entrepreneurial ideas will acquire revenue subsequently. Under the project, premises will be renovated and revitalized; showcases for the permanent exhibitions and equipment for interactive presentation of the exhibits will be purchased; A mobile application – quest game - will be developed, which will present the buildings, halls and some of the exhibits of the cultural institutes in an intriguing way for the visitors, including an audio guide. The App will be based on stories from the city and museums, galleries, the library and will add value in attracting younger audiences, the return of tourists to the city and will bring benefits to business in the municipality. The project includes two new jobs and training of the cultural operators’ staff to increase their capacity in the field of entrepreneurship and marketing. The implementation of the project will improve the conditions for preservation, management and presentation of cultural values of Plovdiv and by revitalizing the premises and mobile applications development will create conditions for attracting new audiences. Through partnership with the donor states organization there will be an exchange of good practices in the field of cultural entrepreneurship. The partnership is a prerequisite for a wider presentation of Plovdiv''s cultural heritage in the EU and an instrument for social cohesion. The project proposal follows the principles of good governance, sustainable development and long-term economic growth.
Summary of project results
The project aimed at better presentation of the rich cultural heritage of the Municipality of Plovdiv by renovating and integrating interactive methods in seven cultural institutes in the city of Plovdiv. The project will renovate and revitalize premises, display cases for permanent exhibitions and equipment for interactive presentation of exhibits will be purchased; a mobile application - a quest game type - will be developed, which will present the buildings, halls and some of the exhibits of the cultural institutes in an intriguing way for visitors, including an audio guide. The application will be based on stories from the city and will add value in attracting a younger audience and tourists to the city, as well as bringing benefits for sustainable business development in the municipality.
The project includes the City Art Gallery, the Regional History Museum, the Regional Archaeological Museum, the Regional Ethnographic Museum, the Regional Natural History Museum, the Ivan Vazov National Library and the Ancient Plovdiv Cultural Heritage Centre. The inclusion of various cultural organisations in the project is a prerequisite for attracting a larger number of visitors and reaching a diverse audience in terms of gender, age, religious affiliation, etc.
The revitalization and renovation of spaces in the cultural institutes and the new furniture and equipment attracted more visitors, while the new mobile app provided another digital appeal to the city''s rich cultural heritage.
Summary of bilateral results
The partnership with the organisation from Norway provided new experience and competence in the field of presenting cultural products and attracting new audiences. The sustainability of the project will be a joint commitment of the two partner organisations.