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Description
The rejection of human rights values such as freedom, equality, justice and dignity is becoming common practice. Ignoring or bending international law is almost as present as respecting it. Resistance and efforts to reduce human rights are also on the increase, for example in agreements on major global issues such as climate crisis or refugees, which also complicates human rights education. The biggest challenge for human rights education is not individual learning or innovations in teaching, but an attempt to reinforce the human rights narrative in our society, or a narrative reversal.
The project will bring a 10-month campaign on social networks with a strong educational content involving celebrities/influencers with the aim to reinforce the narrative of human rights as universal and indivisible entitlements of every human being, regardless of differences. It will focus on 10 topics presented each month in online space by 10 celebrities; in offline space the campaign will last 12 months when topics will be presented in schools and public events; these activities will be supported by targeted promotion on social networks, but also in the media targeted on children and young people.
Campaign topics: Freedom of expression, assembly and association; Women''s rights; LGBTI rights; Minority rights (Roma); Climate crisis; Freedom of the media; Civil society; Activism; Universal Declaration of Human Rights; Dignity; Mental health; Heroes of human rights.
Expected results:
- 100 videos with 100 personalities on project topics
- 10 magazines for teachers and students for human rights education
- 1370 students involved in project activities
- 60 teachers trained
- 30 schools involved in project activities
- 8 seminars for teachers and students interested in human rights and who will get access to best practices in HRE, campaign materials of the project, practical examples of working with magazines
- thousands of people reached on social media
Summary of project results
The project aimed to address the challenges faced by human rights, which have been and continue to be under massive attacks undermining their status as universal and indivisible rights for all people. The narrative around human rights had weakened, and upcoming trends suggested that this trend might persist. The primary challenge was to counteract these trends through a comprehensive project, considering the critical need for such a response to prevent further erosion and violations of human rights.
The project successfully organized 89 events covering various human rights themes. These included 37 events for the general public and 52 educational sub-events, primarily interactive workshops, live libraries, and discussions, targeting young people in primary, secondary, and high schools. Additionally, 30 training sessions on human rights themes were conducted for teachers and similar professions, as well as young individuals primarily from secondary schools. The project also produced 13 magazines on human rights distributed to both young people and the teaching community. Furthermore, 100 videos on fundamental human rights topics were created. The project''s activities reached an extensive audience, impacting over 404,000 individuals, surpassing the initial plan of 3,000.
The project conducted 52 educational sub-events, primarily in the form of interactive workshops and live libraries. These sessions were designed to engage young people in primary, secondary, and high schools, fostering a dynamic learning environment. By encouraging active participation, the project aimed to bridge gaps in understanding and promote a deeper appreciation for human rights issues. Thirty training sessions focused on human rights themes were organized, catering to both educators and young individuals from secondary schools. The goal was to equip teachers with the necessary tools to integrate human rights education into their classrooms effectively. Simultaneously, young participants gained valuable insights and knowledge, becoming advocates for human rights within their peer groups and communities.
The creation and distribution of 13 magazines on human rights played a crucial role in reaching both young individuals and the teaching community. These publications served as informative resources, providing in-depth analysis, real-life stories, and educational content. The magazines contributed to building a sustained awareness of human rights issues among diverse audiences.
The project produced one hundred videos, addressing fundamental human rights topics. Leveraging the power of visual content, these videos aimed to communicate complex issues in an accessible and compelling manner. By utilizing various media platforms, the project sought to amplify its reach and engage a wider audience, especially the younger demographic that consumes information through digital channels.
A notable outcome was the heightened awareness and understanding of human rights among the general public and young individuals. Through events, workshops, and educational materials, the project successfully disseminated knowledge and fostered a deeper appreciation for the importance of human rights in diverse contexts.
Educators emerged as empowered advocates for human rights through specialized training sessions. This result extended the project''s impact beyond direct participants, influencing future generations through educators who integrated human rights education into their teaching methodologies. Over 1,500 young individuals underwent quality human rights education, not only enhancing their knowledge but also instilling a sense of responsibility and advocacy.
The media impact was evident through the production and distribution of magazines and videos, reaching a wide audience and diversifying the means of communication. The project''s community engagement efforts resulted in the active participation of over 400,000 individuals, indicating a significant societal readiness to support and defend human rights. Furthermore, the project''s emphasis on sustainability ensured that its impact extended beyond its active phase, creating a foundation for ongoing human rights advocacy efforts. Overall, the results reflect a comprehensive and successful initiative that made meaningful strides in advancing the cause of human rights.