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Description
The project aims to contribute to the sustainability of HOSPICE Casa Sperantei, the largest Romanian NGO providing, since 1992, free palliative care services for adult and children patients with incurable diseases. The project addresses the need encountered by the Foundation in order to diversify and adapt its funding sources, in order to better function in a context with multiple challenges and obstacles.
Starting with 2013, the share of funds covered by the fundrasing department increased from 39% (2013) to 60% (2019). Although we are proud of this achievement, we are also aware of the risk involved in this high percentage compared to the annual budget of the organization. The identified solution is to diversify the financing sources as a whole (by adding completely new ones) or within the existing portfolio, the latter being approached in the proposed project. The particular solution chosen is the creation of an innovative model, in which to find formulas of the current fundraising programs adjusted to be more easily adaptable to severe external conditions. This presupposes, the integration of the current programs in a digital platform with video streaming component and online donation tools - Lumea HOSPICE. Depending on the external challenges, the events can be adjusted to take place online or at least in a hybrid system. We will select 10 organizations and offer to them the possibility to organize their own fundraising events through the platform. Lumea HOSPICE will include virtual tours of our centers, in 360 degree immersive format and virtual reality, but also in classic video format. The HOSPICE world will also integrate a virtual library, with downloadable resources for patients and professionals, and allowing the purchase of the Foundation’s own publications for the field of palliative care in Romania.
Our project partner, the Passe-Par-Nous Association will help us to redefine and reconfigure our organizational culture by finding common motivation.