THE OCEAN WEEK

Project facts

Project promoter:
VENTO ELEGANTE, LDA(PT)
Project Number:
PT-INNOVATION-0008
Status:
In implementation
Initial project cost:
€671,028

Description

This project objective is to develop a nautical tourism innovative product, sustainable, with huge foundation in environment protection and still a high-quality product addressed to everyone but specially the younger customers.

This project is already on a stage that was test on the market and it was proof that it has a potential to growth. To develop the project there will be need equipment, human resources and strong marketing.

The main action to realize are:

  • Rebuild of website and platforms – with more capacity, more and better information and better user experience.
  • Brand construction, Brand communication, product communication to reach new markets & potential clients
  • Development & build of and touristic R&D boat, independent of fossil fuels, for Research in new routes, to host workshops and support the operations
  • Management and continuous improvement of the nautical tourist product

The project plans to achieve in 2 years the construction of a touristic R&D boat, eco friendly and totally independent of fossil fuels; Awareness of touristic sustainability of around 200.000 persons; 6 new nautical touristic routes; Reach of 2M people with this innovative touristic product; 6 workshops of green good practices.

The main beneficents of this project will be:

The customers: customers will have the opportunity to benefit of a high quality innovative ecofriendly touristic product, with a price range and conditions totally bellow the current sector and most comparative competition

The environment: with the good practices awareness that will be provided to other operators, companies and clients. This new offer that will have almost none human foot print.

The local traditional economies: will benefit from the flow of guest that will be created with this new product.

The Tourism: Will benefit with a quality highly differentiative offer, Hight focus on sustainability of tourism

Information on the projects funded by the EEA and Norway Grants is provided by the Programme and Fund Operators in the Beneficiary States, who are responsible for the completeness and accuracy of this information.