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Description
Cultural heritage is a key factor for dialogue between cultures, respect for identities and diversity and belonging to a community. The concept of cultural heritage has changed significantly in recent decades and this evolution requires new managerial approaches, more participatory and greater collaboration, which the Mioritics Association proposes through the project "Heritage Hub Rasnov”. Rasnov Fortress, a class A monument, is now undergoing an extensive restoration project financed with European funds. As a result of past administration experiences, Rasnov Municipality is aware of the need for a management model based on new principles and criteria of quality, authenticity and sustainability. The project will develop a strategic and sustainable management model for the Rasnov Fortress, which will be developed together with the Norwegian partner HANDS ON HISTORY AS, implemented for 12 months including the organization of a medieval festival with 30 participants from Norway and over 1000 Romanian participants. This management experience will be transferred as an example of good practices to the Rasnov Municipality and to 35 professionals in the field of historical monuments in Romania (5 managers and 30 guides / cultural animators / trained museographers). Another need identified in the community is the lack of attachment to the Fortress and historical values. Because it is essential for young people to learn about heritage from a very young age, the project will implement a pilot heritage education program that involves the development and dissemination of 2 local history textbooks to 30 teachers and 250 students.
Summary of project results
The project aimed to develop a sustainable management plan for Râșnov Citadel, addressing both cultural and economic challenges within the local community. While the region is home to many talented artists, many struggle with the business skills necessary to sustain and expand their careers. Additionally, there was a noticeable disconnect between the local community and the Citadel’s rich historical and cultural heritage.
To bridge this gap, the project introduced a pilot heritage education program designed to cultivate a deeper appreciation for the region’s past among young people. As part of this initiative, two local history manuals were developed and distributed to teachers and students, providing accessible educational resources that strengthened historical awareness and cultural engagement within the community.
The project delivered a range of targeted activities designed to enhance cultural engagement, education, and tourism development at Râșnov Citadel. It provided promotional strategies and specialized training in tourism management, equipping stakeholders with the skills necessary to improve the visibility and sustainability of local cultural initiatives. A key component of the project was the knowledge exchange with Norwegian partners, through which the citadel manager gained valuable insights into best practices in heritage management.
In the field of education, the project developed and distributed local history manuals, directly benefiting teachers and students by enriching their understanding of the region’s historical significance. The initiative also extended its impact to families, as children shared their newly acquired knowledge with their parents, fostering intergenerational engagement with local heritage.
To enhance the citadel’s appeal as a tourist destination, a new tourism product was developed, integrating experiences related to the citadel, nature, and local history. This offering was successfully tested and promoted by journalists, further increasing its visibility. Additionally, the project created opportunities for cultural interaction, as visitors were able to engage with local artists showcasing their work in the citadel garden, strengthening the connection between the local creative community and the public.
The project generated significant results, benefiting professionals, local communities, and visitors to Râșnov Citadel. It contributed to job creation, with 3.92 new positions established, strengthening the cultural and tourism sectors. A total of 41 professionals enhanced their skills and expertise through targeted training and knowledge exchange, equipping them with improved capabilities in heritage management, tourism promotion, and cultural engagement.
The project successfully engaged 1,200 participants in cultural activities, fostering a deeper appreciation for local history and artistic expression. It also introduced one innovative approach to cultural heritage, offering new ways to connect with and interpret the citadel’s historical significance. Additionally, three contemporary art activities were supported, enriching the local cultural landscape and providing artists with new opportunities to present their work within the historical setting of Râșnov Citadel.
Summary of bilateral results
The partnership with Hand of History from Norway played a crucial role in enhancing the project''s impact by facilitating knowledge exchange and cross-cultural collaboration. Through visits, workshops, and shared expertise, the cooperation deepened the understanding of local cultural heritage and provided valuable insights into sustainable heritage management. By connecting local craftsmen with their Norwegian counterparts, the partnership encouraged innovation and fostered new opportunities for artistic and professional collaboration.Additionally, the exchange of best practices contributed to the development of a tailored strategy for promoting Râșnov Citadel, integrating innovative approaches to cultural tourism and audience engagement.