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Description
AIM: increasing business and entrepreneurial competences among representatives of the creative sector from Poland and Norway, internationalization of their achievements, building a network of cooperation, and creating favorable conditions for the creation and development of creative sector organizations.
• 3 rounds of executive training, 80 hours of training - each for 20 people - conducted in a hybrid form. 1 meeting will be held in Norway and 2 in Poland. Total 240 hours for 60 participants;
• 80 4-hour training courses on selected business issues for 15 participants each - training conducted via a remote platform. Participants and lecturers will be mainly from Poland and Norway;
• Workshops, carried out in thematic blocks with the support of experts and practitioners in defined workshop areas: [...]
• CCI TV - a series of 20 episodes of the show promoting selected entities from the creative sector from Poland and Norway - the produced video and podcast material will be available on popular streaming channels. It will be the promotion of the creative sector and its actors, but also education, explaining the role and importance of the sector;
• secretariat for the creative sector - the operation of a permanent consulting point where entities in the sector can receive assistance in the fields of law, accounting, commercialization and internationalization of activities;
• VI International Congress "Creative Sector - Creativity, Entrepreneurship, Economic Growth" in Szczecin (14-15.X.2022) – INTERCULTURALITY (Conference participants will have a special opportunity to exchange knowledge and establish cross-sector and supra-regional agreements and cooperation.
LOCATIONS: 3
Poland: Szczecin, Elbląg
Norway: Not specified
NUMBER OF AUDIENCES OF CULTURAL EVENTS: 500 people
NUMBER OF PEOPLE INVOLVED IN THE PROJECT: 20 people
Summary of project results
The project aimed the following issues and challenges:
• Barrier: insufficient knowledge of the society about the economic importance and the potential for commercialization of the creative sector; • Need: to introduce the idea of the creative sector in the region, country and macroregion of the Baltic Sea and to make creative circles aware of the potential generated by networking and international cooperation of creative industry entities; • Barrier: lack of business skills in the creative sector and the authors'' demanding attitude towards cooperating institutions; • Need: to provide professional industry workshops for representatives of the creative class in the field of "Design - building company value based on design", "Creative enterprises - the role and place of business models in creative enterprises", "Service design - impact on the company''s offer", • Barrier: low transfer of good practices to and from Poland, thus low awareness of the potential and successes of the Polish creative sector abroad; • Need: to strengthen courage in taking up unconventional challenges that go beyond the standard framework for the functioning of creative industries in Poland by promoting Polish successes on an international scale with the simultaneous support of local authorities and business environment institutions. • Barrier: outflow of talented people from the creative sector to larger centres, • Need: an information and promotion campaign increasing the sense of identity of the creative sector itself, but also raising awareness among residents, entrepreneurs and local governments from the potentials of Western Pomerania, Warmia and Mazury in the context of international cooperation in the Baltic Sea region. • Barrier: building an information base on the creative sector in the voivodship, Poland and the Baltic countries making up the Baltic Sea region; • Need: The creation of the register is the first step to increase the sense of the Baltic identity of the creative sectors of the Baltic Sea States, which will be strengthened by spectacular events in the region • Barrier: Insufficient knowledge and understanding of the creative sector by public administration and voivodship self-government; • Need: To create a network of creative creators and entities from the Baltic Sea region for the development of competitive advantages and Baltic identity. Including lobbying for the adoption of a joint action strategy, networking of entities and exchange of good practices, and the adaptation of proven models for the functioning of the creative sectors. The cooperation of strong partners from Poland and Norway will allow to strengthen the organization of the cultural and creative sector and increase their entrepreneurial competencies
The main goal of the projects was to increase business and entrepreneurial competencies among representatives of the creative sector from Poland and Norway, internationalization of their achievements, building a cooperation network. Creating favourable conditions for the emergence and development of the creative sector organizations. In addition, specific objectives, complementary to the main goal, were: - creating ideal conditions for the development of ideas and cultural projects, - building a favourable climate for the development of initiatives among both young and older people, - enabling each person, group, a young organization to check their idea without having to incur high costs and risk, - stimulating the creation of high-quality cultural services and products, - focus on education and professionalisation of cultural staff, - enabling the presentation of activities and achievements of cultural staff, - networking and exchange of good practices in the local, regional, national and international scope, - internationalization of the activities of organizations and creators.
Withib the project provided among others following activities:
- 3 rounds of executive training, 80 hours of training - each for 20 people - will be conducted in a hybrid form. 1 congress will be held in Norway and 2 in Poland. Total 240 hours for 60 participants.
- 80 trainings, 4 hours each, on selected business issues for 15 participants each - trainings conducted via a remote platform. The participants will be mainly from Poland and Norway. Lecturers from Poland and Norway.
- 3 exhibitions - audiovisual art, new media, painting, stage arts including music - combined with author meetings 2 in Poland, 1 in Norway - presentation of young artists from Poland and Norway
- study visit in Łódź and in Oslo
- secretariat for the creative sector - the operation of a permanent consulting point where sector entities received assistance in the field of legal, accounting, commercialization and internationalization of activities. Secretariat - helping individuals, companies and NGOs with a low level of development, i.e. weak in terms of infrastructure, with low awareness of the possibility of taking action, and initiative groups that conduct cultural and creative activities.
Within the project:
- 51 artistic events were carried out as a result of cooperation with partner institution under the project (2 music and performing arts events, 3 fine arts and visual arts events, 24 cultural and artistic education events, 2 events aimed at the inclusion of ethnic and national minorities, 20 events improving the cultural competences of audiences);
- 1000 people attended the cultural and artistic events organized by the project
- 200 professional staff were trained
- 2 270 promotional materials were prepared
Summary of bilateral results
The project was implemented in the Polish-Norwegian partnership. Association of Polish Communes Euroregion Baltic and International Development Norway are long-term partners who have jointly implemented a number of tasks. The leader of the Media Dizajn Project cooperated with the Association of Polish Communes Euroregion Baltic cultural and creative projects CTCC and Creative Cluster. The partnership of these three organizations was a new consortium, supported by previous long-term cooperation based on mutual respect and trust. The partnerships within the project allowed to develop new possibilities and long-term cooperation. The experience of partners already at this stage allowed the Beneficiary and partners to look for new solutions together. Beneficiary assumes that the partnership will continue even after the end of the project, because partners see common areas/projects for new implementation.