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Description
The aim of the "r.a. "Siltumnīca"" association project is to lay a sustainable foundation for the future development of the society, creating a unified strategic vision, increasing and strengthening human resources, creating a unified public image and implementing a donation strategy.
The following activities will be implemented in the project:
• The association''s growth strategy 2022-2027 will be developed and carried out, as well as project management system, and donation attraction strategy;
• Improved administrative processes;
• Developed and implemented association''s branding and marketing communication strategy and communication plan;
• Creation of association''s website;
• Human resource development – by training current members and facilitating joining of new members.
Project results:
• Defined long-term goals of the association, indicating the direction the association is heading towards, providing clarity to the current and also new members of the association;
• 4-6 new and active members attracted to the association in 2022, as well as tactics developed to increase the number of members of the association every year;
• Acquired recognition of the association "r.a. Siltumnīca"" in the local community, which will increase the number of visitors to each project, and reduce the time spent in attracting the target audience for the projects;
• In 2022, a donation of EUR 1000 will be attained;
• Acquired new knowledge, which will be useful in the implementation of projects and attraction of the target group, the creation of the public image of the association and attraction of funding, which in the long term will increase the growth and influence of the association in educating society and promoting civic participation;
• Due to the implemented order of processes and time savings, there is the ability to participate in more project tenders than before.