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Description
The main goal of the project is to increase people''s awareness of how our food choices affect the environment and empower them to contribute to reducing global warming through their own diet. According to the UN, reducing meat consumption is the key to slowing down global warming.
The main target group are the residents of smaller settlements. The target group expands to other Estonian residents through social media.
As a result of the project, the participants'' attitudes towards plant-based diets will change. They understand the link between global warming and food choices and how to reduce their consumption of animal products.