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According to the Shadow Report on the State of Gender Equality in the Czech Republic, women make up to 95 percent of victims of domestic and gender-based violence; 32 percent of women in the Czech Republic have experienced physical or sexual violence (EU Agency for Fundamental Rights). The project goal is to reduce the incidence of gender-based violence by focusing on one of its root causes, persistent gender inequality due to the low involvement of Czech men, especially those in decision-making positions, and also due to persistent authoritarian ideas about masculinity. If someone is perceived as a less valuable person, both others and himself tend not to problematize the hardship to which he is exposed. And when the double standard of understanding the value of men and women is perceived as normal, there is a tendency to understand requiring discipline, symbolic violence, and physical violence applied to women as normal, natural, or traditional. Many Czech men, including those in decision-making positions, still associate masculinity, albeit unconsciously, with superiority. There is a lack of political will and leadership to pursue the agenda, it is done only formally. Of course, we do not expect one project to eliminate violence against women and ensure the basic democratic principle of equality between women and men. However, we present a plan to make 20 men - heads of municipalities - more sensitive and active. We will make specific changes in the municipalities. In an advocacy campaign based on our (updated) policy paper Men and Power in the Public Sphere, aimed at national politicians, we will win ten men, ambassadors of nonviolence and equality. As an educational activity, we have innovatively chosen a documentary theater that can rawly illuminate the horrors of violence. We build on previous outputs: https://www.youtube.com/watch?v=6n47iYH0FWM&t=5s