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Frontpage News 2015 Developing green innovators of the future

Åsmund Hordevik from Norway working with his team on innovative ideas during the International Eco Camp in Bulgaria. Photo: Junior Achievement Bulg...
Åsmund Hordevik from Norway working with his team on innovative ideas during the International Eco Camp in Bulgaria. Photo: Junior Achievement Bulgaria

Developing green innovators of the future

  • A gym that produces electricity and a system for adopting beehives were among the ideas developed jointly by Bulgarian and Norwegian youth. The cooperation aimed at strengthening the teaching of entrepreneurship in schools.

    “Thinking green is possible for everyone. It is not necessary to alter one’s lifestyle too much, it is enough to make simple changes. It is so easy to think that little me can’t do too much on my own, but when you are here you realise that you can do a lot simply by thinking new,” said Åsmund Hordevik from Flora secondary school in Norway.

    He was one of 16 Norwegian pupils between 14 and 18 years of age that travelled to an International Eco Camp in Bulgaria where youth from the two countries met to learn about environmental challenges and how to come up with green business ideas. The Norwegian participants came from Halbrend school as well as Hafstad, Flora, Dale and Måløy secondary school, all in Sogn og Fjordane in the west of Norway.

    Mira Petkova from Sofia was one of the 24 Bulgarian students that participated in the camp. “I have enjoyed all the team challenges and bringing students from different countries together is great,” she said.

    Green entrepreneurship for sustainable development
    The Eco Camp is an important part of a project aiming at teaching Bulgarian and Norwegian pupils how to start and manage green businesses. The training is conducted in several stages:

    *Development of an online training programme on green entrepeneurship

    *Eco camp in Bulgaria

    *Team competition for best start-up idea

    *Mentor and start-up support for the three winning teams

    *Recommendations on how to teach green entrepreneurship in schools

    The project is financed by Iceland, Liechtenstein and Norway though the NGO programme in Bulgaria, and carried out by Junior Achievement Bulgaria in cooperation with Ungt Entreprenørskap Sogn og Fjordane in Norway. The goal was that the project will not only benefit the Bulgarian and Norwegian youth who are involved, but also be positive for businesses in general.

    Junior Achievement Bulgaria The participants were challenged to come up with green business ideas. The best ideas received start-up support. Photo: Junior Achievement Bulgaria

    Start-up support for the best ideas
    In Bulgaria, the project is now referred to as an innovative model for entrepreneurship training for young people. Three business ideas developed by the young people themselves have received mentor and start-up support. The challenge was to come up with sustainable, green business ideas which would motivate regular people to make concrete environmentally-friendly changes in their daily lives.

    Find out more about the best business ideas:

    An online platform for adopting bees and beehives. To support efforts to limit extinction of bees, customers can adopt bees and beehives and in return get discounts on bee products.

    Organic restaurant. An organic restaurant where not only the food, but also the building itself is sustainable, i.e. producing its own energy. Home delivery on bicycles.

    A gym that produces electricity. A gym that motives its clients to do something useful for the environment while doing their normal workout. In this gym the fitness equipment can turn energy into electricity. Discounts for the most active participants.

    Continued cooperation
    The cooperation has resulted in new friendships between young entrepreneurs in Bulgaria and Norway. Even though the project is formally over, a new eco camp is planned for in Sogn og Fjordane.

    “We hope that all these experiences have left lasting impressions on the students and that it will help them to become green innovators of the future,” said Vera Petkantchin from Junior Achievement Bulgaria, project manager for the project.

    Find out more about the project

    Read about the NGO programme in Bulgaria

    'Romanian and Norwegian students rise to green challenge' - a project story from Romania, where Romanian and Norwegian students, through the 'Greenovation Challenge' schools project, have been working together to tackle environmental challenges.

  • Country:


    Project title:

    Green Entrepreneurship for Sustainable Development

    Project number:


    Priority sector:

    Civil Society


    € 39947



    Project promoter:

    Junior Achievement Bulgaria

    Type of Institution:

    Public benefit organization / Tax-exempt organization

    Project duration:

    15 months

    Project cost:

    € 45,879

    Grant from:

    EEA Grants

    The project addresses the need of raising the awareness of young people about environment protection and green business practices. The project aims at teaching Bulgarian and Norwegian secondary school students to start and manage a green business. First, the participants in the online training will be selected. Second, an online training programme on green entrepreneurship will be developed and an online resource centre will be set up. Then 50 Bulgarian students and 30 Norwegian students will be trained. Third, 16 Norwegian and 24 Bulgarian students will be selected for a one-week eco camp in Bulgaria. They will be divided into mixed teams of 5 and will have to solve a challenge. The first 3 teams will be provided with mentor start-up support. Finally, a report with good practices and recommendations to the institutions will be delivered. The project will benefit not only the Bulgarian and Norwegian secondary school students involved but also the business in general.